In this informative webinar, hear from the experts at digital agency Americaneagle.com, who will walk you through what it takes to make your site ADA (Americans with Disabilities Act) compliant, inclu...
Fuel up your lead gen campaigns with funnels. > bit.ly/2XmPpG4 In less than 60 minutes you'll learn how to build an effective (and automated!) lead generation campaign that brings you quality leads – and customers! ... See MoreSee Less
The long-anticipated entry into cryptocurrency. The big boys (FB, IBM, etc) are stepping up the game in a crowded wild wild west crypto/blockchain/decentralised technology
My Notes & Take Aways: • Project Libra was officially revealed on June 18th 2019. • Libra is a cryptocurrency minted on the Libra Network, a blockchain developed by a Swiss foundation and a consortium led by Facebook. • Within the next 18 months, Libra will be incorporated into the Facebook ecosystem built around Messenger, WhatsApp, and Facebook.com (using the Calibra wallet interface). • Facebook has a chance to further its place as a provider of open-source tools for digital apps, sites, and e-commerce. • Smart contracts will be written in Move, a programming language built for the Libra blockchain. • For Facebook, Whatsapp, and Instagram users, Libra is likely to work its way into everyday apps, starting with the Calibra wallet interface. • Digital payments: the crown jewel for providing tools in this open-source environment? An economic framework with yet another open-source tool like the Libra blockchain & Move language to yet again be at the forefront of opening up technology to the world. If companies, platforms, and marketplaces adopt this token as its default currency, it could allow Facebook to act as a key player in e-commerce of the future, while reducing the costs yet again for companies and individuals alike to build and do business.
Experience counts. Culture counts. Brand counts. Carla Hendra, Chief Executive, Ogilvy Consulting sits down with ET BrandEquity to discuss what makes Ogilvy's brand of consulting different from all the others.
"To be truly customer centric, companies need to break down organizational silos, understand how to collect feedback at the right time in the right place and invest in cultural transformation." ... See MoreSee Less
The most effective form of content small businesses published in 2018 were visuals and company information, both at 23%. This was followed by videos at 16%, product descriptions at 15%, reviews at 12% and blog posts at 5%. ... See MoreSee Less
"Brands are turning to Customer Data Platforms (CDPs) and Data Management Platforms (DMPs) to help capture, correlate and manage their customer data, but many are confused as to exactly what each technology is and which solution is better suited for their organization based on the feature set of the platform at hand." - bit.ly/2JM4Dwe... See MoreSee Less
Welcome to the end of digital marketing! "CEO must set the example but CMO executes." "Research Online Purchase Offline" "50% of sales are digitally influenced"
youtu.be/GG04oOdJAKQJoin us for a live Q&A between Think with Google’s editor-in-chief, Bethany Poole, and Marie Gulin-Merle, CMO of Calvin Klein and Chief Digital Officer of PV... ... See MoreSee Less